Updates and Workflows are two great ways to build a relationship with your audience. Updates are perfect for notifying your audience of a new version or, well, update of a product. Use Workflows to set up an automatic thank you or a full, spread-out course. Both options allow you to send files along with your messages.
But why just send out a plain ol’ email and file? We’ve made some formatting changes to Updates and Workflows in your Customers tab, so now when you follow up with buyers and followers, you can really dress up your message.
Italicize your book or film title. Bold your call to action. Create a standout quote.
Have a handful of things to mention in your message? Turn your list into eye-catching bullets.
You can also add hyperlinks and two types of headers. Ready to see what it will look like to your recipients? Flip the switch into Preview mode.
You can schedule your update for later or send it immediately, while your workflow emails are set individually.
Updates and Workflows are a couple of great ways to streamline your communication while still connecting to your audience in a sincere way. Formatting your emails will help them float to the top of the inbox flood. It’s juuust shy of having an cyborg marketing department. Edit: do not mention cyborg marketing department project until 2016 open beta testing.
We love hearing your feedback. Please feel free to reach out if you have any comments or questions about this feature or any part of Gumroad.